End-to-end offerwall monetization platform with integrated fraud prevention and global payout capabilities

The client provided competitor references as the initial product vision, with limited technical documentation or detailed requirements. Xenoss experts were tasked with translating this high-level concept into a comprehensive product vision and technical architecture.

Solution: Implemented a discovery process based on an iterative prototype and created detailed product specifications through collaborative workshops, along with competitive analysis. We also established formalized approval processes with documented decisions to resist scope creep.

Each offer provider and Mobile Measurement Partner (MMP) used proprietary protocols and data formats with no industry standard like OpenRTB, creating high integration complexity across 5+ platforms.

Solution: Built a unified abstraction layer to normalize various protocols into a standard internal format. Created a modular client integration framework supporting both synchronous and microservice-based asynchronous client communication patterns.

Users from different countries required payouts through local banking systems with varying regulations and technical requirements.

Solution: Integrated with Tremendous cash-out platform providing global payment coverage, without individual country banking integrations, while staying compliant with industry regulations.

Real cash rewards attracted sophisticated fraud attempts, including bot traffic, VPN manipulation, and identity theft. The system required comprehensive prevention measures.

Solution: Implemented multi-layered fraud prevention combining KYC platform integration, VPN detection services, and behavioral analysis algorithms. Created a risk scoring system that flags suspicious activity patterns without impacting legitimate users.

There are numerous offerwall platforms out there. To stand out, the client needed a unique value proposition to attract both users and advertisers.

Solution: Developed an AI-powered personalization engine to learn from users’ behavior continuously and predict the perceived probability of offer completion. The system achieves higher conversion rates over time by leveraging intelligent matching based on behavioral patterns.

The client frequently modified requirements during development and treated released milestones as flexible guidelines rather than fixed deliverables..

Solution: Established rigorous change management processes with documented approval workflows. Implemented expectation management through regular demos, detailed sprint planning, and formal scope triaging sessions.